Shen Zhen Zhong Rui Electronics Co., Ltd is a recognized leader in the research, engineering, marketing and manufacturing of digital audio products including MP3, MP4, CD players, radios and cassette players. With more than 200 employees and a strong R&D team, we have developed many series of new products which are highly welcomed by the customers.

    At Zhong Rui we continuously strive for customer satisfaction in every product we manufacture. This is a commitment made not only by our top management, but also by every level of our product development, product delivery and customer service teams.

    We put many new management methodologies into our daily practice. These include:
Market-Oriented Sales Strategy
QS and ISO 9001:2000 Quality Standards
Total Quality Management
Time-based Management
Strict Cost Control

    Following these disciplines we have achieved big success in pushing the sales of our products and increasing our market share. The Zhong Rui products are now sold both in China and other many countries in Southeast Asia, Middle East, Europe, America and Africa.

Our Motto: Sincere Innovative Double-Winning